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Aura Wellness

V Celnici 1031/4

110 00 Prague 1, Czech Republic

+420 221 033 405 [email protected]

Privacy Policy

At Aura Wellness, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website or use our services.

Information We Collect

Personal Information

When you interact with our website or services, we may collect personal information that you voluntarily provide to us. This includes but is not limited to:

  • Name and contact information (email address, phone number, postal address)
  • Date of birth and demographic information
  • Payment information and billing details
  • Account credentials and preferences
  • Health and wellness information you choose to share
  • Communication history with our customer service team

Automatically Collected Information

When you visit our website, we automatically collect certain technical information to improve your browsing experience and our services:

  • IP address and location data
  • Browser type and version
  • Device information and operating system
  • Pages visited and time spent on our website
  • Referring website or search terms
  • Cookies and similar tracking technologies

Third-Party Information

We may receive information about you from third-party sources such as social media platforms, marketing partners, and service providers. This information helps us provide you with relevant content and improve our services. All third-party data is collected in accordance with applicable privacy laws and our data protection standards.

How We Use Your Information

Service Provision

We use your personal information to provide, maintain, and improve our wellness services, process orders, deliver products, and communicate with you about your account and our services.

Personalization

Your information helps us customize your experience, recommend relevant products and services, and provide personalized wellness advice based on your preferences and history.

Communication

We use your contact information to send you important updates, respond to inquiries, provide customer support, and send marketing communications (with your consent).

Legal Compliance

We process your information to comply with legal obligations, protect our rights, prevent fraud, and ensure the security of our services and users.

Marketing Communications

With your explicit consent, we may send you marketing communications about new products, special offers, wellness tips, and company news. You can unsubscribe from these communications at any time by clicking the unsubscribe link in our emails or contacting us directly.

Data Sharing and Disclosure

Service Providers

We work with trusted third-party service providers who help us operate our business, including:

  • Payment processors for secure transactions
  • Shipping and logistics companies for product delivery
  • Cloud hosting providers for data storage
  • Marketing and analytics platforms
  • Customer service and communication tools

All service providers are contractually bound to protect your information and use it only for the purposes we specify.

Legal Requirements

We may disclose your information if required by law, court order, or governmental regulation, or if we believe such disclosure is necessary to protect our rights, property, or safety, or that of our users or the public.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of the business transaction. We will notify you of any such change and ensure continued protection of your information.

No Sale of Personal Data

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. Your privacy is paramount to us, and we maintain strict controls over how your data is shared.

Your Rights and Choices

Access and Portability

You have the right to request access to the personal information we hold about you and to receive a copy of your data in a structured, commonly used format. You can access most of this information through your account dashboard or by contacting us directly.

Correction and Updates

You can update your personal information at any time through your account settings or by contacting our customer service team. We encourage you to keep your information current and accurate.

Deletion

You have the right to request deletion of your personal information, subject to certain legal limitations and our legitimate business interests. We will respond to your request within 30 days and provide information about the deletion process.

Opt-Out and Unsubscribe

You can opt out of marketing communications at any time by using the unsubscribe link in our emails, updating your preferences in your account, or contacting us directly. We will respect your preferences promptly.

Cookie Preferences

You can control cookie usage through your browser settings or our cookie preference center. Note that disabling certain cookies may affect the functionality of our website and your user experience.

Data Security

Security Measures

We implement comprehensive security measures to protect your personal information:

  • SSL encryption for data transmission
  • Secure servers and databases with access controls
  • Regular security audits and vulnerability assessments
  • Employee training on data protection practices
  • Multi-factor authentication for sensitive systems
  • Regular backups and disaster recovery procedures

Payment Security

All payment transactions are processed through secure, PCI-compliant payment gateways. We do not store your complete payment card information on our servers. Your financial data is encrypted and protected by industry-standard security protocols.

Data Breach Response

In the unlikely event of a data breach, we have procedures in place to quickly identify, contain, and resolve the issue. We will notify affected users and relevant authorities as required by law, and take steps to prevent similar incidents in the future.

Cookies and Tracking Technologies

Types of Cookies We Use

Essential Cookies

Required for website functionality, security, and user authentication.

Analytics Cookies

Help us understand how visitors interact with our website to improve performance.

Marketing Cookies

Used to deliver relevant advertisements and track marketing campaign effectiveness.

Preference Cookies

Remember your settings and preferences to enhance your experience.

Managing Cookie Preferences

You can manage your cookie preferences through your browser settings or our cookie preference center. You can choose to accept all cookies, reject non-essential cookies, or customize your preferences. Please note that disabling certain cookies may limit the functionality of our website.

International Data Transfers

Cross-Border Transfers

Your personal information may be transferred to and processed in countries other than your own. We ensure that all international transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.

Adequate Protection

When transferring your data internationally, we rely on adequacy decisions, standard contractual clauses, or other appropriate legal mechanisms to ensure adequate protection as required by law.

Data Retention

Retention Periods

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our retention periods include:

  • Account information: Until account deletion or 3 years of inactivity
  • Transaction records: 7 years for tax and accounting purposes
  • Marketing data: Until you unsubscribe or 2 years of inactivity
  • Website analytics: 26 months for aggregated reporting
  • Customer service records: 3 years after case closure

Secure Deletion

When we delete your personal information, we use secure deletion methods to ensure that the data cannot be recovered or accessed by unauthorized parties.

Children's Privacy

Our services are not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information promptly.

Parental Consent

If we learn that a child under 16 has provided us with personal information, we will notify the parents or guardians and seek consent for the collection and use of such information, as required by applicable law.

Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes to this policy, we will:

  • Post the updated policy on our website
  • Update the "Last Updated" date at the top of this policy
  • Notify you via email if the changes significantly affect your rights
  • Provide a summary of key changes when appropriate

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our services after any changes constitutes acceptance of the updated policy.

Contact Us

If you have any questions about this Privacy Policy, our data practices, or wish to exercise your rights regarding your personal information, please contact us using the following information:

Company Information

Aura Wellness

V Celnici 1031/4

110 00 Prague 1

Czech Republic

Business Hours:
Mon-Fri: 08:00-21:00
Sat: 09:00-19:00

Data Protection Officer

For specific privacy-related inquiries or to exercise your data protection rights, you can also contact our Data Protection Officer directly:

[email protected]

Response Time: We will respond to your privacy inquiries within 30 days of receipt.

Last Updated: December 2024 | Return to Home